3 Ways That Your Business is A Reflection of You.
For the longest time, I had the hardest time trying to explain to others what I do. I, myself, had a hard time clearly understanding and articulating in what ways branding, service and culture all connected in the grand scheme of business. In trying to illustrate this, I was inspired by the analogy of OURSELVES being a reflection of our business. After working with so many people in their professional fields and self-made businesses, I realized over and over that our businesses are truly a reflection of ourselves.
As I thought about this more deeply I recognized the patterns in how culture, service and brand align with how we express ourselves personally to the world.
Whether you are the President and CEO, or the Founding Entrepreneur, the business you are leading is an extension of you. It is a reflection of who you are and the impact of what you intend for it to have. From the experience I’ve had developing my own businesses as well as my clients, here is a unique way of looking at how
Mission, Vision and Values: The MVV of an organization is like the heart and soul of the body. It is a common language around the purpose, and motivation of the organization.
Service Experience
Brand & Digital Presence
Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.